Hair Care Cream for Styling and Heat Protection

Our lightweight, silicone-free blow dry cream is designed to help you create the salon-level blowout of your dreams and maintain it for days, delivering smooth, heat-styled perfection. This award-winning formulation uniquely locks your style in place through our innovative, heat-activated technology, protecting your hair from damage caused by blow dryers, curling irons, flat irons, or any other styling tools up to 450°. Suitable for all hair types, it's especially beneficial for those concerned with frizz control, heat styling, and heat protection.

"This heat-activated styling milk is for anyone who wants all of the heat with defense against damage. It's perfect for long-lasting style whether you're straightening, curling, or doing a fabulous blowout." - JONATHAN VAN NESS, STYLIST AND FOUNDER OF JVN HAIR

The key to achieving salon-level results at home lies in our special blend of ingredients, led by Hemisqualane to instantly improve hair health and strength, both in the moment and over time. This anti-frizz formulation leaves hair 5 times smoother and up to 99% frizz-free, even in high-humidity environments, for up to 48 hours.

To use, start with 1-2 pumps, adding more if your hair is thicker, denser, or more porous. Rub the product between your palms, then smooth it down the midshaft and ends before lightly applying any remaining product to your roots. Activate the formula by blow-drying, then style as desired with a flat iron, curling iron, or other hot tools.

JVN's mission is to empower everyone who uses their products to discover their best hair self, feel beautiful, and showcase their confidence in clean, high-performance beauty. As seen on the Emmy Award-Winning show, Queer Eye, JVN allows you to look and feel better than ever.

Whether you're straightening, curling, or achieving a fabulous blowout, this heat-activated styling milk provides the perfect balance of heat styling and damage defense, delivering long-lasting, salon-quality results. Sulfate-free, silicone-free, cruelty-free, color-safe, and vegan, it's the ultimate tool for creating your dream hairstyle and maintaining it for days.

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