Kerastase Premiere Conditioner - Intense Hydration & Strengthening for Damaged Hair

Kérastase is a leading global luxury professional haircare brand, born in Paris in 1964. The brand has built its reputation on delivering exceptional performance on scalp and hair through exquisite products and personalized, in-salon treatments, all powered by scientific expertise. Kérastase adopts a care-first philosophy to cater to all hair types and individuals, as well as the world we live in.

Damaged hair due to excess calcium in water can lead to persistent issues, leaving it rigid and dull. The innovative dual-action formulas of the Première Collection by Kérastase restore up to 99% of hair's original strength* by removing calcium buildup and reconnecting broken links between keratin chains.

The Première Collection features a luxurious Portofino Summer scent, with top notes of Mandarin and citrus, middle notes of silky and delicate flowers, and woody facets at the base.

To address persistent hair damage, the Première range tackles calcium buildup with citric acid to decalcify and glycine to repair damage. Customers can make an appointment in their Kérastase salon for a personalized hair diagnosis and treatment.

The Première Collection includes a Pre-Shampoo Hair Repair Treatment, a Repair Shampoo, a Repair Conditioner, a Repair Mask, an Anti-Frizz Hair Repair Serum, and a Repair Treatment Oil. These products are designed to hydrate, strengthen, and smooth all types of damaged hair.

The lightweight Première Conditioner is recommended for fine to medium hair types, instantly restoring hydration and reducing hair rigidity. It should be applied to shampooed, towel-dried hair and left on for 2-3 minutes before rinsing thoroughly.

The Première Mask is suggested for those with medium to thick hair types, providing deeper hydration and enhanced shine compared to the conditioner.

Customers can explore the Première Collection, which includes the Pre-Shampoo Treatment, Shampoo, Conditioner, Mask, Serum, and Oil. The products have received positive reviews, with an average rating of 4.6 out of 5 stars.

In summary, the Kérastase Première Collection is designed to address persistent hair damage caused by excess calcium in water, offering a range of products to repair, hydrate, and protect all types of damaged hair, while providing a luxurious sensorial experience.

*Instrumental study, 2023 Location: France

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